Marketing Assistant – Similar to the function of a social media assistant, a virtual assistant is a great tool for marketing. This would include assisting with launching any marketing campaigns and tracking their success. A virtual assistant can be used to assist implementing your marketing plan by helping with email campaigns. They can assist you with this by first scraping your email list to ensure that all the addresses are updated and do not include any errors. This can include helping you segment your lists as well source them. Secondly, they can help you implement and track the analytics of the email campaign itself. Another great way to use a virtual assistant in marketing is to have them promote any blogs that you may have. This is a much needed aspect for any business that has a blog. It must be promoted, updated, and managed. So all these tasks are great to delegate to your virtual assistant.

One of the biggest threats to the efficiency of in-person training is learner engagement, the ability to reach every person in a classroom setting. However, virtual training programs offer a bevy of tools targeted at a variety of learning styles. The learner can utilize the tools, such as video lectures or online quizzes, to help him/her remain attentive and engaged throughout a training session.


Virtual collaboration offers a profound way to cater to employees with diverse working styles. For example, detailed-driven workers tend to excel in virtual environments. They typically have no trouble planning their workday and accomplishing daily tasks. Emotionally driven individuals may prefer to speak directly over the phone or face-to-face in a video conference, because they typically read social cues very well and prefer verbal communication. Idea-driven workers thrive when facilitating change and usually prefer a lead role in brainstorming solutions, so you should consider giving them more responsibility when strategizing in the virtual setting. Data-driven workers are highly adept at solving complex problems. They don’t typically need an extra push to stay on topic or on budget, but they may prefer to work alone quietly rather than lead a virtual group discussion.
According to a survey by the Pew Research Center, Americans over the age of 64 are working more than any other time since the turn of the century. According to a survey by the AARP, 74% of older Americans would want work flexibility and 34% would like to work from home. Steadily increasing life expectancies and inadequate retirement savings have forced many Americans in this age group to delay retirement. Others choose to work into their 70s and beyond to stay active and engaged in their communities.
Security is often overlooked when a business decides to allow employees to work remotely, leaving companies vulnerable to cybercriminals. Although there are cloud options to make remote work easier, with today’s internet of threats, companies cannot afford to overlook protecting their confidential and proprietary information. - Tammy Cohen, InfoMart 

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One is the jealousy aspect. I’ve been in semi-remote teams wherein only a few people (or even just me) were allowed to work from home. What has worked for me in the past is to clarify responsibilities between my manager and colleagues. Then deliver unfailingly. Once a team learns to appreciate your work, it shouldn’t matter whether you do it beside them or from somewhere else.

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Collaborate about team expectations and goals. Be sure that expectations and goals are clearly stated for virtual meetings. If working in a team, allow everyone to work together to create the team’s expectations and goals. This will set the standard for what’s expected from everyone, and allow everyone to agree on meeting protocols, such as how to resolve conflict and make group decisions.
“If the employer and the client are not comfortable conversing in the same spoken language, it is almost guaranteed that the project will cost more money and be delayed. When dealing with a client or employer that does not have the competence of a native speaker in your language you must specify exactly what you need, as if you were talking to a child or machine. Most of the horror stories you see on sites like TDWTF are results of poor communication, not incompetence or malice.” (source)

If you train your personal assistant well, you can develop a trusting relationship that can blossom into a long-term partnership. A good personal assistant eventually will learn the nuances of your business, as well as your dreams, aspirations and mental processes. He'll be able to anticipate your needs and those of the business. A trustworthy assistant can become a sounding board for your ideas and offer you insights you had not considered. The perspective can be refreshing and spark ideas or approaches that were invisible to you. A close, personal assistant can give honest, frank feedback that others might be reluctant to give.
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Surprised? Well, you need to spend time on accomplishing important tasks that are important to take your business towards expansion. Going by the observations, the average salary of a personal assistant is close to $39K per year. However, you can hire a virtual assistant at only around $4 to $16K per year. Need not say, there’s a huge difference in the figures and you can make substantial savings by going for the latter option. Moreover, by offloading the time taking tasks to the virtual assistant, you can enjoy potential rise in productivity as well as sales along with considerable impact on profits & budget.
Surprised? Well, you need to spend time on accomplishing important tasks that are important to take your business towards expansion. Going by the observations, the average salary of a personal assistant is close to $39K per year. However, you can hire a virtual assistant at only around $4 to $16K per year. Need not say, there’s a huge difference in the figures and you can make substantial savings by going for the latter option. Moreover, by offloading the time taking tasks to the virtual assistant, you can enjoy potential rise in productivity as well as sales along with considerable impact on profits & budget.
Virtual workplaces also provides the company a bigger pool of resources, since it allows them to choose the best and most capable employees for the job, regardless of their location. This is definitely an advantage in information technology and computer science, where some positions require very specific skills sets and experiences that may be difficult to find locally
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Communication is arguably one of the most difficult aspects of business, especially with virtual employees and members spread across all of Indiana. Managing Virtual Teams (MVT) provided workable solutions that could be implemented right away for long term success. I went into the course hoping to grab a few tips and tricks but instead experienced a hands-on workshop that was tailored to my organization's needs. Not only was the course helpful, it was inspiring and gave me a new vision for my organization's communication future.


To sum it up, there are a lot of valid reasons managers and agencies shy away from remote workers. It’s hard to blame them. However, for those who want to give a distributed team a shot, there are avenues and tools for you to try. I encourage anyone on the fence about remote work to try it out by starting small. Hire a freelancer or independent contractor, or give your team one or two days a week to work remotely. See how it goes (and share in the comments).
Even if you can do all the administrative work yourself, why should you? The one hour a day you spend running to the post office, balancing the checkbook, or booking airline tickets would be better spent calling prospects, learning, or thinking strategically. Always try to spend as much time as possible using your unique strengths on your highest leverage activities. Running out to Staples to buy printer paper probably doesn’t fall into that category.

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