In the age of memes and Instagram, the switch to a virtual workforce is becoming more prevalent and appears to be the future for many companies. There are many benefits to this style of a workplace for both employees and employers. There are also some points to consider, such as collaboration, data sharing and security, as well as the possibility of a blended company of virtual and in-person employees.
Marketing Assistant – Similar to the function of a social media assistant, a virtual assistant is a great tool for marketing. This would include assisting with launching any marketing campaigns and tracking their success. A virtual assistant can be used to assist implementing your marketing plan by helping with email campaigns. They can assist you with this by first scraping your email list to ensure that all the addresses are updated and do not include any errors. This can include helping you segment your lists as well source them. Secondly, they can help you implement and track the analytics of the email campaign itself. Another great way to use a virtual assistant in marketing is to have them promote any blogs that you may have. This is a much needed aspect for any business that has a blog. It must be promoted, updated, and managed. So all these tasks are great to delegate to your virtual assistant.
GlobeSmart ProfileSM Debrief: Aperian Global offers GlobeSmart, the industry’s leading online cultural intelligence resource for improved cross-cultural understanding. This program will help business professionals leverage the GlobeSmart online learning tool and use cultural intelligence to work globally. Learning objectives include gaining knowledge into common behaviors influenced by culture, learning to overcome cultural gaps, and more. The GlobeSmart Profile is an online cultural inventory that allows users to learn about their own unique working styles, while also providing them with advice about working successfully with colleagues and people from other cultures. The profile is available in 13 languages.
And besides, you’re going to get quite a few of the perks of being rich without being rich anyway, provided you know how to name drop. Want to have dinner in a Michele star restaurant but don’t have reservations? Come right this way, sir. Want to buy that new Chanel bag? I just happen to have one behind the counter. The benefits can be truly tremendous.
Having worked remotely for my whole career (25 years) I found this to be a great read. I certainly agree with the elements as provided. It does take a certain personality to be able to stay focused and committed without the boss watching. wink wink. The biggest challenge I find is actually separating from work. With the advent of PDA this is really the norm rather then the exception.
Collaborate about team expectations and goals. Be sure that expectations and goals are clearly stated for virtual meetings. If working in a team, allow everyone to work together to create the team’s expectations and goals. This will set the standard for what’s expected from everyone, and allow everyone to agree on meeting protocols, such as how to resolve conflict and make group decisions.
Over the past decade, a rising number of young professionals, primarily from the United States and Europe, have leveraged the use of technology to work remotely and live a nomadic lifestyle. A forecast of employment trends by the World Economic Forum called flexible work, including virtual teams, “one of the biggest drivers of transformation” in the workplace, while a Gallup poll found that 37% of respondents have already worked virtually.

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Increased productivity. Virtual collaboration tools allow remote employees to collaborate as if they’re in the same conference room. Employees can use forms of virtual communication in the workplace, such as video conferencing, as well as email, instant messages, and the telephone. Workers are more likely to work in excess of 40 hours a week if they’re working from home, and they also take fewer sick days. Employees working together across various time zones are more likely to achieve success if they’re able to collaborate from home. Business hours increase with more flexibility. Furthermore, business will continue as usual regardless of weather conditions that could limit productivity due to hazardous driving conditions.
Freedom to travel: With no need of a visa or transportation to a physical location, people can access their virtual office from basically anywhere in the world, giving them the freedom to choose their physical work space. Today we have many digital nomads who claim to be more productive in a virtual work setting as compared to being in an office. We know from experience that that is a fact!
Since remote work is such a new trend, there are plenty arguments for it and not as many arguments against it from companies who have tried and failed. This article is my attempt to dig out the most common concerns that agency owners, project managers, startup CEOs and business founders have about hiring remote workers, as well as the biggest disadvantages of working from home.
There are pros and cons of working from home. Every organization is unique — what may work for one may not work for another — but society is advancing in a way that’s leading to more virtual teams and opportunities to work remotely. Once a company decides to implement work from home policies, it’s wise to consider the possible roadblocks to success.
Cost savings - The biggest advantage of virtual team enjoyed by an organization is the associated cost savings. The organization can do away with huge expenses on real estate, office spaces, utilities bills such as gas, electricity, water etc. and executives’ travel. Many organizations outsource their operations to the low-cost regions. Thus production cost also decreases with the reduced raw material cost, operational costs and lower wages of the employees in these geographic locations.
As companies begin to increasingly rely on the internet and technology for their business operations, more employees are being hired remotely. There are many benefits and some concerns to consider when hiring remote employees. Virtual employees are more cost-efficient, more productive, and happier overall. There are also the risks of client and company data privacy, collaboration accessibility, and the process of blending the virtual employees with the already existing office employees.

Leading Across Distance: This program is designed to provide leaders with the tools they need to propel results from their virtual teams. The program is broken up into three sessions: distance leadership, leading across cultural differences, and engaging virtual meetings. You will learn what you need to know about the most important aspects of distance leadership, how to effectively communicate in the virtual setting, how to leverage diversity and cultural differences, and more.


Employee engagement and motivation. Consider giving remote and office workers surveys to see who is more engaged and motivated overall. Ask questions about how they feel coming to work every day, find out whether they’re inspired at work and ask if they think their role within the company is important. Ask specific questions about whether or not they feel included in group decisions and ask if they feel as though their needs and concerns are considered and addressed.

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And besides, you’re going to get quite a few of the perks of being rich without being rich anyway, provided you know how to name drop. Want to have dinner in a Michele star restaurant but don’t have reservations? Come right this way, sir. Want to buy that new Chanel bag? I just happen to have one behind the counter. The benefits can be truly tremendous.
Invest in VPNs. Virtual private networks encrypt your data and provide secure access to a remote computer over the Internet. It basically extends a private network over a public one, such as the Internet. These are excellent for keeping your files and data secure, yet accessible to remote workers. I use Browsec right now, but there are plenty of others.
GlobeSmart ProfileSM Debrief: Aperian Global offers GlobeSmart, the industry’s leading online cultural intelligence resource for improved cross-cultural understanding. This program will help business professionals leverage the GlobeSmart online learning tool and use cultural intelligence to work globally. Learning objectives include gaining knowledge into common behaviors influenced by culture, learning to overcome cultural gaps, and more. The GlobeSmart Profile is an online cultural inventory that allows users to learn about their own unique working styles, while also providing them with advice about working successfully with colleagues and people from other cultures. The profile is available in 13 languages.
Reduced Ability to Collaborate - Even with video chat or video conferencing, employees lack the ability to sit face-to-face and collaborate on projects. This can lead to communication issues if everyone is just doing their own thing. Fortunately, marketing teams can change this by using collaborative software that helps an online marketing process with automated blog posting and other functions to keep everyone in the loop.
When you work from home, you don't get the benefits of employee interactions. These benefits that an organization gains are hardly documented or understood. Many complex "back and forths" in a work-from-home setting can be quickly discussed and decided over the water cooler in an office setting. You work at work and enjoy home at home. Don't work from home and home at work. - Bastin Gerald, Apptivo
Reduced Ability to Collaborate - Even with video chat or video conferencing, employees lack the ability to sit face-to-face and collaborate on projects. This can lead to communication issues if everyone is just doing their own thing. Fortunately, marketing teams can change this by using collaborative software that helps an online marketing process with automated blog posting and other functions to keep everyone in the loop.
Worldwide, more than 50% of people who telecommute part-time said they wanted to increase their remote hours. Additionally, 79% of knowledge workers in a global survey by PGI said they work from home, and 60% of remote workers in the survey said that if they could, they would leave their current job for a full-time remote position at the same pay rate.
Increase cross-cultural awareness. People involved in global teams should know and understand the challenges that come with communicating across cultures. For example, an American multinational oil and gas corporation wanted to ensure their non-Iraqi employees were equipped with the cultural knowledge and skills needed to succeed in the Iraqi context. Aperian Global worked with corporation leaders and local Iraqis to design a workshop for multinational employees assigned to Iraq, and it was offered in the US and the Middle East. A pre-departure workshop was also created for employees traveling to Iraq. It addressed issues such as safety, security, and health, as well as business and cultural topics. The workshops gave leaders and employees the information, skills and confidence needed to successfully collaborate and conduct business across cultural boundaries.

A file-sharing service. Virtual teams need a place to share files. A file-sharing service will allow employees to store, access and share files in a secure location. Dropbox is one major platform for file sharing, but there are plenty of other popular services available, such as Google Drive and OneDrive. If you have highly regulated IT guidelines, it may be worthwhile to invest in your own IT-approved system.


Only Pay for Time Spent on Projects – This is a great benefit for your business budget. When you utilize a virtual assistant, you only pay for time spent on projects. So you can budget for the projects that have a high priority for your business. For example, Creative Business Assistants offers discounted monthly packages, which provides savings to their clients. Their clients know consistently what they will be billed for on a monthly basis or what they can allot for based on a project.
A virtual team gives you an opportunity to tap into a wider talent pool. Instead of limiting your recruitment opportunities to those who can make the daily commute or those who are willing to relocate, you can focus on finding the best-qualified candidates without worrying about geographic limitations. Working with an experienced and skilled remote team can mean getting more done in less time.
More Cost Effective and Efficient - Companies with many employees working from virtual environments usually have lower operating costs. With fewer people actually in the office, your business only needs a small leased space with less computer and workspace equipment. This equates to greater overall profitability. Virtual offices are more environmentally friendly, with fewer people commuting and less energy use.

Having a flexible schedule increases the morale of employees and gives them a sense of freedom and agency in their lives that going into a physical office often does not permit. The sense of boosted morale also increases productivity in virtual employees. Responsibility for the work that must be accomplished changes hands from the supervisors who watch over the office to make sure employees are doing their job and arriving on time to the employees, who must meet goals and expectations on their own.

One is the jealousy aspect. I’ve been in semi-remote teams wherein only a few people (or even just me) were allowed to work from home. What has worked for me in the past is to clarify responsibilities between my manager and colleagues. Then deliver unfailingly. Once a team learns to appreciate your work, it shouldn’t matter whether you do it beside them or from somewhere else.

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