Marketing Assistant – Similar to the function of a social media assistant, a virtual assistant is a great tool for marketing. This would include assisting with launching any marketing campaigns and tracking their success. A virtual assistant can be used to assist implementing your marketing plan by helping with email campaigns. They can assist you with this by first scraping your email list to ensure that all the addresses are updated and do not include any errors. This can include helping you segment your lists as well source them. Secondly, they can help you implement and track the analytics of the email campaign itself. Another great way to use a virtual assistant in marketing is to have them promote any blogs that you may have. This is a much needed aspect for any business that has a blog. It must be promoted, updated, and managed. So all these tasks are great to delegate to your virtual assistant.
Web Site Designer/Administrator – You will find a pool of virtual assistants who specialize in website design and management. You will find a lot of virtual assistants in this arena who are experts in web creation using software such as WordPress and others like it. Specifically, you can easily find virtual assistants who promote WordPress as their niche. If your company needs assistance with its website, which includes a blog, using this type of virtual assistant would be great for your business. 

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Collaboration is an important factor in teamwork in the workplace and also still possible for remote workers! Collaboration tools for virtual teams are plentiful and have many different uses. There are many that allow instant and clear communication among remote team workers, such as Slack for instant text-based communication or Zoom for easy conference calling. Other helpful applications include Github, a smart software development tool, and World Time Buddy, that allows you to sync up the different locations of team members to find a time that everyone can meet!

It’s hard to dispute: companies and at-home employees alike say remote work is a boon to productivity. Distractions like water cooler gossip, impromptu meetings, and loud colleagues are a non-issue, according to an infographic based on data from SurePayroll, a web-based payroll provider for small businesses. Eighty-six percent of those surveyed said they preferred to work alone to “hit maximum productivity.” What’s more, two-thirds of managers say employees who work remotely increase their overall productivity.


Virtual work benefits the environment because fewer people are traveling in cars, buses and trains, which lowers the amount of vehicle emissions and decreases fuel usage. In 2007, CNET News published an article touting the benefits of telecommuting with statistics pertaining to congestion and traffic in Texas. Commuters face significant increases in traffic congestion in all 437 metropolitan areas in the United States. Adding up all the associated costs, the Texas Transportation Institute in early 2000 concluded that gridlock cost $78 billion annually in terms of 4.2 billion lost hours, not to mention 2.9 billion gallons of wasted fuel. That's one convincing argument for telecommuting, especially in an area such as Houston where environmental pollutants are a serious concern.


If you hire locally in your own city you are greatly restricting the available talent pool that you can draw upon. You can also use the cost savings from virtual teams to pay more to your team members. The combination of being able to hire from anywhere, and potentially pay more will greatly increase the level of talent that you can attract in your business.

Having a flexible schedule increases the morale of employees and gives them a sense of freedom and agency in their lives that going into a physical office often does not permit. The sense of boosted morale also increases productivity in virtual employees. Responsibility for the work that must be accomplished changes hands from the supervisors who watch over the office to make sure employees are doing their job and arriving on time to the employees, who must meet goals and expectations on their own.


A decision-making tool. Sometimes teams struggle to come to a decision, and this is especially true in the virtual setting. A helpful decision-making tool can alleviate the stress that comes with making difficult decisions, because it will allow team members to easily vote, tally the results, and present everyone with the final outcome. Loomio and Tricider are helpful decision-making tools that allow members to vote and quickly understand the likely outcome.
Reflecting the global reach of remote work, a survey in Ireland found that about two-thirds of the country’s workers weren’t adequately equipped to work effectively from home on snow days. The survey by Ricoh Ireland, conducted in collaboration with TechPro magazine, was based on questions put to IT professionals at more than 75 organizations across Ireland. Failing to offer technological support that supports working from home when needed can be detrimental to a company’s bottom line, the survey found.
Reflecting the global reach of remote work, a survey in Ireland found that about two-thirds of the country’s workers weren’t adequately equipped to work effectively from home on snow days. The survey by Ricoh Ireland, conducted in collaboration with TechPro magazine, was based on questions put to IT professionals at more than 75 organizations across Ireland. Failing to offer technological support that supports working from home when needed can be detrimental to a company’s bottom line, the survey found.
Personal life and work life imbalance: As it involves work being done in the same physical space as where most people typically go about their personal lives, it is inevitable that work will be invasive in your personal life or vice versa. This means that maintaining harmony between work life and personal life is crucial to the success of virtual work.

Ruth Mayhew has been writing since the mid-1980s, and she has been an HR subject matter expert since 1995. Her work appears in "The Multi-Generational Workforce in the Health Care Industry," and she has been cited in numerous publications, including journals and textbooks that focus on human resources management practices. She holds a Master of Arts in sociology from the University of Missouri-Kansas City. Ruth resides in the nation's capital, Washington, D.C.

The overhead costs of a business are reduced if a business chooses to opt for a larger switch of hiring predominantly online employees. It may take more time to see the benefit of not having to pay the rent on an office building or for the utility bills if you still have a physical office location. There is also the option to blend a business to downsize an office space to have fewer employees onsite and more online that would see this benefit.
Your business is growing, and you are busier now more than ever. You could use an extra set of hands, so someone suggested that you should use a virtual assistant. However, you have no idea what a virtual assistant is or for that matter, how they can help you. If that is the case, small business owner, it is time for you step into 2014 and become virtual. You will add your business to the growing trend of those utilizing virtual assistants.

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While hiring and managing remote developers can be challenging, there is definitely a benefit to the company. You're able to run a more cost-efficient product development team if you do things right. You'll also find that a well-run international team brings in new perspectives and can accomplish time-sensitive tasks on a 24/7 basis, helping you get things done at all hours. - Charlie Youakim, Sezzle
One of the problems I have come across with remote employees is communication. Being able to discuss ideas on a common whiteboard or screen is more effective in person, as you can gauge reactions and tailor the discussion when you are able to see the whole person. Also, remote employees often have flexible hours that can lead to scheduling issues and make spontaneous communications problematic. - Chris Kirby, Voices.com
Employees from the younger generations of workers--Generation X and Generation Y, in particular--find virtual work a tremendous benefit. Virtual offices and telecommuting offer flexibility, and the comfort of being able to work independently without conforming to work rules, such as a dress code and traditional work hours. Telecommuting is appealing to some workers because it prevents the often unnecessary and unwelcome interruptions by co-workers and managers that can impede productivity and attentiveness.
In a world that is constantly on the move, the concept of “office” appears to be best left behind in the 20th century. With the rise of cloud technology and the increased need for people to stay mobile, the idea of going to an office seems to be fading away fast. As a company owner, there's no more need to spend thousands of dollars on renting an office space and managing an in-house team.

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While there will always be the need for full-time, on-site staff, the popularity of remote work might allow you to also use part-timers and save thousands in the process. People are much more likely to consider part-time work if they don't have to come in and can have flexibility, and not every role or company need requires a full-time employee. You also won't limit your talent pool by geography. - Elle Kaplan, LexION Capital
Travel Research:Virtual assistants are a great resource for finding hotels, booking airfares and mapping out trip itineraries both for business and pleasure. The assistants can take advantage of the growing number of travel research tools and review sites on the Web. They can also deal with the hassle of navigating time zones when booking or researching international travel options by phone.
Have a culture of transparency. This allows everyone to get a good grasp of each other’s tasks and responsibilities, which encourages good expectations accountability. It could be as simple as sending a weekly report to a shared channel, or keeping all of the projects in your PM tool viewable for all employees, so they can see what’s going on within the company. If you want to take it a step further, consider revenue transparency or public salaries.
Virtual offices, telecommuting and telework all mean essentially the same thing: employees work from another location outside of the traditional office. Virtual offices and telecommuting have become immensely popular for some employers, and met with trepidation by others. The concept is a relatively new one, which makes it difficult to construct definitive policies that set clear parameters for working outside the traditional office environment. As with any work arrangement, there are advantages and disadvantages to virtual offices and telecommuting.
Americans who telecommute for work are doing so for increased amounts of time. According to a Gallup survey, the number of workers who work one day or less from home shrank from 34% to 25% between 2012 and 2016. In the same time period, the number of people working remotely four or five days a week rose from 24% to 31%. According to Gallup’s State of the American Workplace report, 43% of Americans said they spent at least some time working remotely last year, up from 39% in 2012.
Having worked remotely for my whole career (25 years) I found this to be a great read. I certainly agree with the elements as provided. It does take a certain personality to be able to stay focused and committed without the boss watching. wink wink. The biggest challenge I find is actually separating from work. With the advent of PDA this is really the norm rather then the exception.
A virtual team is a collection of independently employed individuals who work together to provide business solutions to external clients. For startups, using virtual teams can be a way to provide top products and services while remaining flexible for customers and responsive to their needs. Yet startups need to be aware of the benefits and disadvantages of virtual teams.
The ability to interview them in person a number of times and carry out a trial to see if they are a suitable fit for you. A trial is a great no risk way for all parties to see if the assistant is the right person for the job. It is a very personal job working closely with the employer so it is very important to work out if both parties are going to be happy before making a long term commitment.
At one of my first companies, we grew a remote team to more than 100 people. Often the members of this team would perform better than the people who came into the office every day because they weren't distracted by meetings and other interruptions common to a shared office. Collaboration occurred over video, chat and project management software. People focused on work, followed established processes and were held accountable for their productivity. - Danilo Stern-Sapad, FabFitFun

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