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Small-business owners often struggle to fulfill all their duties but are wary of taking on a partner or hiring a management team because they want to maintain the integrity of their vision or stay in complete control. If that sounds like you, you can bring your business to the next level without too much compromise or cost by hiring a personal assistant.
Use varied channels of communication. There are many ways to communicate virtually. Lean methods include emails, chat messages, and texting. If you have a simple message to share, a lean method of communication is usually fine. If you have something deeper or more complicated to share, it’s better to opt for a richer method of communication, such as video conference or telephone call. These methods add more contextual information like facial expressions and body language, which can be very telling in a conversation.
Have you ever wished there were more time in a day? (I know, more than once, right? 😉 ) Well, while you can’t add hours to the day, you can hire the help that will make it feel like you have. The secret is in hiring a personal assistant to help. A personal assistant or PA is also known as an executive secretary, a personal secretary, or a private assistant. Whatever you choose to call this person, after hiring one, you will wonder how you ever did without them.
A recent study at Manchester Metropolitan University in the U.K. found that married people who work from home are happier than traditional workers. The conclusion that working at home could make you happier if you’re married is based in part on housework and home-based chores. Married remote workers reported feeling there was a fairer and more gender-neutral division of work done around the house. The study was based on responses from thousands of workers based in Switzerland and the U.K. The study found that “working from home made married couples perceivably happier, although there was no effect on the love life of single employees in the U.K.”
Many small-business owners wish they could clone themselves or have more time in the day to do their work, because they want things done a specific way. You can train your personal assistant to do tasks exactly the way you want them done. Over time, your personal assistant will get a feel for the way you do things and automatically sync with your style. By developing a relationship with a personal assistant, you’ll begin to trust that your assistant understands your perspective and motivation. An effective and well-trained assistant is the closest you can get to cloning yourself.
In today`s advanced technological world, traditional working concepts such as going office regularly applies no more. More and more businesses nowadays are giving their employees flexibility of remote working i.e. Working from anywhere. This helps businesses in reduced costs, better productivity and helps employee in managing work life balance. Various tools like R-HUB web conferencing servers. webex, gomeetnow. gotomeeting etc. are used by businesses globally for remote workforce management.
If you train your personal assistant well, you can develop a trusting relationship that can blossom into a long-term partnership. A good personal assistant eventually will learn the nuances of your business, as well as your dreams, aspirations and mental processes. He'll be able to anticipate your needs and those of the business. A trustworthy assistant can become a sounding board for your ideas and offer you insights you had not considered. The perspective can be refreshing and spark ideas or approaches that were invisible to you. A close, personal assistant can give honest, frank feedback that others might be reluctant to give.
While one advantage of virtual offices is the creation of a larger pool of resources, this can also be a disadvantage because this means resources can also be obtained offshores or jobs can be outsourced to a different company. If positions can be filled by employees in a different city, what would keep companies from extending those positions to candidates in a different country?
“Businesses must weigh all these factors when determining whether a worker is an employee or independent contractor. Some factors may indicate that the worker is an employee, while other factors indicate that the worker is an independent contractor. There is no “magic” or set number of factors that “makes” the worker an employee or an independent contractor, and no one factor stands alone in making this determination. Also, factors which are relevant in one situation may not be relevant in another.”
Ten years ago, I felt dubious when a mentor told me to hire a personal assistant. Now I can’t imagine myself getting the job done without one, and at times, I’ve even used two to handle vastly different tasks. You may think, “Why not hire a college intern for free?” I’ve had those, too, but here’s a friendly warning: Internships should always be conducted in conjunction with a college program that offers credit, and you have to spend time supervising the person on a documented learning journey that takes them from point A to B. So if you’re looking for free help from a college student, and falsely labeling it an “internship,” you could get both yourself and the student in big trouble. Plus, it’s sleazy.
All businesses accept that when starting out they will at some point require additional support. Most often the first consideration is employment of additional staff. Although this can often be daunting especially with all the red tape surrounding employment and legal requirements. More expense can also be driven into the business with a need for larger office space, equipment such as computers, phone lines etc. This is all before the employee has even started. New staff can also mean re-focusing time and effort inwards rather than developing the business and potentially decreasing revenue at a time when increases are most needed.
Marketing Assistant – Similar to the function of a social media assistant, a virtual assistant is a great tool for marketing. This would include assisting with launching any marketing campaigns and tracking their success. A virtual assistant can be used to assist implementing your marketing plan by helping with email campaigns. They can assist you with this by first scraping your email list to ensure that all the addresses are updated and do not include any errors. This can include helping you segment your lists as well source them. Secondly, they can help you implement and track the analytics of the email campaign itself. Another great way to use a virtual assistant in marketing is to have them promote any blogs that you may have. This is a much needed aspect for any business that has a blog. It must be promoted, updated, and managed. So all these tasks are great to delegate to your virtual assistant.
Even if you can do all the administrative work yourself, why should you? The one hour a day you spend running to the post office, balancing the checkbook, or booking airline tickets would be better spent calling prospects, learning, or thinking strategically. Always try to spend as much time as possible using your unique strengths on your highest leverage activities. Running out to Staples to buy printer paper probably doesn’t fall into that category.

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