Marketing Assistant – Similar to the function of a social media assistant, a virtual assistant is a great tool for marketing. This would include assisting with launching any marketing campaigns and tracking their success. A virtual assistant can be used to assist implementing your marketing plan by helping with email campaigns. They can assist you with this by first scraping your email list to ensure that all the addresses are updated and do not include any errors. This can include helping you segment your lists as well source them. Secondly, they can help you implement and track the analytics of the email campaign itself. Another great way to use a virtual assistant in marketing is to have them promote any blogs that you may have. This is a much needed aspect for any business that has a blog. It must be promoted, updated, and managed. So all these tasks are great to delegate to your virtual assistant.
Estimates claim that about 2.8% of the global workforce works from home at least half of the time. Although this number seems low at first glance, consider the fact that the number of people who work from home has increased 103% since 2005. There’s no denying that there is an upward trend of work-from-home flexibility in society today — and this trend does indeed come with many benefits, such as the following:
With all the allure of a couch, mid-day naps, Netflix, virtual reality games, drum lessons, airline flight sale alerts, and whatever small distractions there are in a day, it’s no surprise that managers worry about work productivity for their employees out of the office. They are at the mercy of beckoning chores. A full pantry of things to snack on. “Quick” walks to the park, and so much more that can distract them from work. I can see how easy it would be for tasks to take longer. For example, a task that would take one hour in an office could take five hours with distractions. 
A file-sharing service. Virtual teams need a place to share files. A file-sharing service will allow employees to store, access and share files in a secure location. Dropbox is one major platform for file sharing, but there are plenty of other popular services available, such as Google Drive and OneDrive. If you have highly regulated IT guidelines, it may be worthwhile to invest in your own IT-approved system.
The conversation is twofold: Employees who work from home help companies reduce overhead costs, experience greater satisfaction in their jobs, and they’re more productive, but companies ultimately have the discretion to not offer work from home policies — or revoke them — if company leaders believe that managing a virtual workplace decreases speed or hinders collaboration.

Engaging Virtual Meetings: If you’re interested in learning the skills needed to host and facilitate successful virtual meetings, you will find this program useful. It covers the four fundamental skills of virtual facilitation, information on how to properly prepare for meetings, and how to properly prepare for future meetings. The program was created for business professionals of any level.
Increased productivity. Virtual collaboration tools allow remote employees to collaborate as if they’re in the same conference room. Employees can use forms of virtual communication in the workplace, such as video conferencing, as well as email, instant messages, and the telephone. Workers are more likely to work in excess of 40 hours a week if they’re working from home, and they also take fewer sick days. Employees working together across various time zones are more likely to achieve success if they’re able to collaborate from home. Business hours increase with more flexibility. Furthermore, business will continue as usual regardless of weather conditions that could limit productivity due to hazardous driving conditions.
Isolation. When you work from home, it’s likely that you’ll experience less contact with other professionals in your field — especially for, but not limited to, individual contributor roles. You won’t have a daily commute, so you won’t encounter other people on your way to and from the office. You won’t bump into other workers at the water cooler for a casual conversation, or have lunch with your coworkers a few days a week. With fewer encounters with other people — and other professionals in your field — it’s easy to feel isolated, which can lead to a slump in progress or even depression.
Money, money, money. The root of a lot of headaches, from international transfers to confusing tax laws. Paying an international team is much more difficult than giving out checks or setting up direct deposit with a co-located team. You have to worry about how to send it, fees, the conversion rates of the day, and much more. What tax forms are you responsible for? How do you file benefits for international employees? A business may almost want to hire a person just to take care of processing payments for remote workers.

Your business is growing, and you are busier now more than ever. You could use an extra set of hands, so someone suggested that you should use a virtual assistant. However, you have no idea what a virtual assistant is or for that matter, how they can help you. If that is the case, small business owner, it is time for you step into 2014 and become virtual. You will add your business to the growing trend of those utilizing virtual assistants.
The phrases “remote work,” “distributed teams,” and “digital nomad” are becoming more and more trendy on the Internet. A lot of companies and virtual employees (us included) are writing about why it’s so great to be able to work from across the world and on your own schedule. Basically, there are a lot of benefits of working remotely for both employers and employees.
Distributed work requires more discipline on behalf of the company and worker in order to ensure you are getting all the benefits, but it is worth it when you consider the diversity you reap. Differing opinions, viewpoints and work styles combine to make a better work environment and a group of employees who are more creative at solving problems and better at understanding their customers. - Lisbi Abraham, Andela
Let’s face it: commuting can be a killer, especially if it’s a long one. Studies have shown that uber long commutes can take a toll on workers, ranging from everything from high cholesterol, neck and back pain, as well as elevated stress levels. (It’s even been linked to higher divorce rates, too!) When you eliminate the commute, you can begin to work earlier—and with far less stress. Sans a lengthy, energy-zapping commute, you’ll feel far more refreshed in the morning and eager to start your workday earlier…just because you can.
Here, it is important to understand there’s no point is paying someone a salary to work only for particular hours a week if they are needed for a limited duration. If you have a virtual assistant, you can use time with them not only for couple of hours a week but for several hours per day. Apart from this, you can adjust the amount as per the changing needs of the business.
Virtual workplaces also provides the company a bigger pool of resources, since it allows them to choose the best and most capable employees for the job, regardless of their location. This is definitely an advantage in information technology and computer science, where some positions require very specific skills sets and experiences that may be difficult to find locally
One of the problems I have come across with remote employees is communication. Being able to discuss ideas on a common whiteboard or screen is more effective in person, as you can gauge reactions and tailor the discussion when you are able to see the whole person. Also, remote employees often have flexible hours that can lead to scheduling issues and make spontaneous communications problematic. - Chris Kirby, Voices.com
Over the past decade, a rising number of young professionals, primarily from the United States and Europe, have leveraged the use of technology to work remotely and live a nomadic lifestyle. A forecast of employment trends by the World Economic Forum called flexible work, including virtual teams, “one of the biggest drivers of transformation” in the workplace, while a Gallup poll found that 37% of respondents have already worked virtually.
The article is Written By “Prachi Juneja” and Reviewed By Management Study Guide Content Team. MSG Content Team comprises experienced Faculty Member, Professionals and Subject Matter Experts. To Know more, click on About Us. The use of this material is free for learning and education purpose. Please reference authorship of content used, including link(s) to ManagementStudyGuide.com and the content page url.

Have you ever wished there were more time in a day? (I know, more than once, right? 😉 ) Well, while you can’t add hours to the day, you can hire the help that will make it feel like you have. The secret is in hiring a personal assistant to help. A personal assistant or PA is also known as an executive secretary, a personal secretary, or a private assistant. Whatever you choose to call this person, after hiring one, you will wonder how you ever did without them.
A decision-making tool. Sometimes teams struggle to come to a decision, and this is especially true in the virtual setting. A helpful decision-making tool can alleviate the stress that comes with making difficult decisions, because it will allow team members to easily vote, tally the results, and present everyone with the final outcome. Loomio and Tricider are helpful decision-making tools that allow members to vote and quickly understand the likely outcome.
I’ve never had to run an ad on Craigslist, but I would definitely consider it, as it’s a great way to have the applicants come to you. Thus far, I’ve used word of mouth with great results. People you trust will tend to only recommend people they trust, which saves a lot of time vetting candidates for honesty and integrity. That’s super important because just like a housekeeper or a babysitter, a personal assistant will get to know some key things about you (maybe even your digital passwords). You have to make sure they’re 110 percent trustworthy, and nothing less. It’s certainly possible to find that golden person with an ad, but recommendations from your mentors and posse will streamline the search process.
Lock your phone and laptop. Make sure no one is able to access your devices without a password or fingerprint scan. Set your laptop to automatically lock if not in use for 5 minutes or more. This will keep your data safe. Google also provides a great phone tracking service. Just type “Where’s my phone?” In the Google search bar, or check out the Android Device Manager. There are also apps that take photos of whoever tries to unlock your phone or laptop with an incorrect password, such as GotYa! and Lockwatch.

Customer Service Representative – For a busy entrepreneur, customer service is a great task to outsource to a virtual assistant. You can forward calls to your virtual assistant, and they can become a virtual call center designated specifically for your business. With the enhancement of technology, there are companies such as Ring Central that make this an easy option for small businesses. Additionally, the virtual assistant can handle any follow-up calls as needed. 

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