Over the past decade, a rising number of young professionals, primarily from the United States and Europe, have leveraged the use of technology to work remotely and live a nomadic lifestyle. A forecast of employment trends by the World Economic Forum called flexible work, including virtual teams, “one of the biggest drivers of transformation” in the workplace, while a Gallup poll found that 37% of respondents have already worked virtually.

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Another concern is the care that goes into a business. I’ve seen remote workers who were just as dedicated to their companies as local employees. I’ve seen in-office employees waste as much time as possible because they simply didn’t care about the business. The relationship between a manager and employee can affect how the employee sees the company as a whole. So in order to increase loyalty, remote team managers should be advocates and someone remote workers can trust.

Reduced Ability to Collaborate - Even with video chat or video conferencing, employees lack the ability to sit face-to-face and collaborate on projects. This can lead to communication issues if everyone is just doing their own thing. Fortunately, marketing teams can change this by using collaborative software that helps an online marketing process with automated blog posting and other functions to keep everyone in the loop.


In a 2008 interview with American Society of Association Executives, Deb Keary, human resources director for the Society for Human Resource Management, cited two potential problems with telecommuting. One is if a telecommuter isn't suited to working outside the office, and the work suffers. The other is if the manager isn't suited to it or isn't comfortable with it. In that case, it won't work. "Not all managers are cut out to supervise telecommuters," she said. In addition, there are some occupations that obviously are unsuitable for telework arrangements, such as laborers and clinicians; however, positions that require minimal personal interaction may be very well suited to telecommuting from virtual offices.
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